top of page
Header 2.jpg

37X Case Studies

From Fortune 500s to funded founders, see how we turn strategy into measurable growth.

345%

Terminus.png

Increase in number of campaigns optimized

100%

NCCHR.png

alignment across all external content in 90 days

95%

Microsoft.png

Increase in email open rates

400%

Coordinates.png

Increase in Return on Ad Spend (ROAS)

At 37X, we don’t believe in vanity metrics. These case studies show how we use AI, full-funnel execution, and bold go-to-market strategy to help our clients break through. Whether you're optimizing media spend or launching a new brand, our work speaks for itself.

Terminus.png

Scaling Media Revenue with AI Ops

Manage 500+ programmatic campaigns at scale while improving performance, pacing, and media ROI.

  • We built an AI-powered optimization engine across Salesforce + The Trade Desk

  • We streamlined campaign launch, monitoring, and iterative improvement

  • We leveraged Power BI to refine bids and boost budget efficiency

$3M+

in new media revenue

345%

increase in campaign optimizations

22%

growth in budget utilization

TradeDesk

Terminus

Power BI

Salesforce

Microsoft Non-Profit: Email-Driven Awareness and Sign-Ups

Drive nonprofit adoption of Microsoft's accelerator program while improving email effectiveness.

  • Segmented nonprofits into 5 persona groups using Dynamics + Clearbit

  • Personalized content via ChatGPT + Copy.ai

  • Launched A/B tested sequences in Microsoft Dynamics

2533%

increase in campaign performance

95%

boost in email open rates

Most

successful nonprofit campaign to date

Microsoft Dynamics

Clearbit

Copy.ai

ChatGPT

AI Content Governance Challenge

Ensure all public messaging remained legally compliant and brand-aligned amid sensitive political shifts.

  • Trained a custom GPT on brand voice, executive orders, and DEI frameworks

  • Embedded AI model into email, PR, and social workflows

  • Simulated high-risk comms scenarios to pressure-test messaging

100%

alignment across all external content in 90 days

40%

reduction in legal/comms review time

62%

enabled faster publishing during crisis moments

Mailchimp

Canva

ChatGPT

Adobe Products

Coordinates.png

Coordinates (Sanya Richards-Ross): From Launch to Sell-Out

Launch a brand-new pajama line and secure high-visibility partnerships within 90 days.

  • Built and launched Shopify storefront

  • Activated Meta campaigns (Facebook + IG) with high-ROAS targeting

  • Created all content and product copy using AI + ChatGPT

  • Ran influencer and retail outreach via Instantly.ai

433%

increase in Return on Ad Spend (ROAS)

Sold

Sold Out collection in under 6 weeks

300%

lift in waitlist signups

Licensed

as official pajama partner of the 2024 US Olympic Team

Shopify

Meta

Instantly.ai

ChatGPT

bottom of page